What’s trending in the video market these days? What are viewers looking for? Being aware of the current video editing trends can help editors optimise their videos by making the most effective edits to appeal to different types of viewers. This article will cover the top video editing trends for 2023, our favourite tools to edit videos and more!
Table of Contents
The 8 Best Video Editing Trends for 2023
Here are the 8 best video editing trends you should watch out for in 2023:
1. Creating and editing live videos
Live streaming videos have recently become a great way to obtain high quality traffic and engagement from social media viewers.
With more platforms like Facebook, Instagram, and YouTube pushing for more live video content, expect to see even more live streaming videos from brands and content creators.
While you may think that live streaming videos are not edited or barely contain any video edits, this is not always the case.
However, a lot of live videos are edited or are being edited on the fly while streaming. The process is just different from what is usually done with a video that goes through the typical production process.
Live video editors use editing software to manipulate video shots as they prepare for the live broadcast and can also add graphics, text overlays, and captions to a live video in real time.
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2. Using animation in videos
Nowadays, more and more videos are veering away from the traditional manner of creating videos with having someone speaking in front of a camera.
Because of the advancements in technology and in video editing software programs, more and more video editors are capable of creating high quality animation videos for businesses.
Using animation in videos is a great and effective way to tell a more colorful, creative, and engaging story compared to just watching people talk on camera.
It also helps that a lot of great video editing software programs will also contain basic animation features and there are a lot of programs that are focused on animating elements which can be used as well.
When making a video, you should either consider creating an animated video or even just adding animations and graphics to your live action video to make them even more engaging and visually captivating.
3. Newer and better video transitions can be used
We have seen and watched as old and dated transitions that were popular in the previous decades were pushed out by newer and better video transitions.
Better, newer, and more professional transitions is one of the best video editing trends and with video editing programs getting better after every update, this will continue into the future.
These days, software developers can add a lot of amazing effects and transitions into their software programs. You can also buy them from a lot of different places like Shutterstock.
If you are new to working with these transitions, you should not worry as there are a lot of different video tutorials that are available to watch online.
Once you start playing around with all the modern transition options available and master the use of these for all types of videos, you will never have to go back to old and dated transitions again.
4. Mobile video editing
Another emerging video editing trend that is gaining popularity nowadays is mobile video editing. Mobile video editing allows video editors to perform edits on their mobile devices.
Because of the increasing power of smartphones and the accessibility of editing programs, it is now possible to edit videos on the go.
These mobile video editing apps can make it easier for those people that want to try out video editing for the first time without being too overwhelmed with all the features and details of a video editing software program on PC.
Then, once they can master the basics, they will already have the basic knowledge for video editing which makes it easier for them to work on editing programs on the PC.
Mobile video editing is not just great for beginners, but also for experienced and professional video editors as well. Mobile editing apps can streamline their editing processes and maximize their level of productivity without always being in front of their work station.
5. Short-form videos
Short-form videos are one of the most popular video editing trends nowadays mainly due to the rapid success that TikTok has generated as a video platform focused on short-form video content.
The success of TikTok has led to other social media platforms to create their own division for short-form videos like Instagram introducing Reels, Facebook introducing Short Videos and YouTube introducing Shorts.
With all of these new platforms emerging, the potential for short-form videos to be even more successful in the future is more than possible. This means that you should be able to master video editing techniques that are specifically catered to short-form videos.
These techniques include having the video be at the maximum length of 1-2 minutes, making use of trendy songs, including subtitles, and immediately hooking viewers in the first 5 seconds.
6. Vertical videos
A large majority of short-form videos are made at the vertical aspect ratio which also means that vertical videos are another important video editing trend to watch out for. Vertical videos are perfectly optimised for these short videos that are quick and easy to watch.
It is important for video editors to make sure that they get to create content that will still look great in the 9:16 aspect ratio which will cover the whole vertical screen of smartphones.
Online viewers now expect most, if not all of these videos to match their devices. It is crucial for brands, video production teams, and video editors to adapt to keep audiences satisfied.
7. Videos with higher resolutions
With more and more technological advancements in the way we record and upload videos, it is becoming a lot more common to consume videos with higher video resolutions. 4K cameras are now becoming more commonly available along with 4K televisions and monitors.
Nowadays, even most smartphones can record 4K videos and watch them on their display. There is also the emergence of 8K videos and 8K television screens but they are still only available at a more premium cost.
In the coming years, video editors should be aware and capable of producing more videos that are in 1440p, 4K and even 8K so that consumers can see that they are ahead of the curve in terms of video production.
8. Repurposing videos into other video platforms
Another important video editing trend to keep track of is repurposing your video content and tweaking it so that it can be optimised for each specific video platform. Every video platform has its own guidelines and recommended aspect ratio which is something that editors should note.
When you want to upload videos on different platforms, you should make sure that they are optimised so that they can blend in properly with that platform’s content and look, which will lead to more views and engagements.
This example by Adidas was posted on YouTube, Facebook, LinkedIn, and Instagram.
What are the Best Video Editing Software Programs to Use?
With a deeper understanding of what the emerging video editing trends will be in the present and in the future, here are some of the best video editing programs to use that can help you create videos that can capitalize on these video editing trends:
Adobe Premiere Pro
Adobe Premiere Pro is one of the industry standard software programs when it comes to video editing. It is what a lot of top professionals use for YouTube videos, TV advertisements, commercials, TV shows, and even movies.
Premiere Pro will be included if you are subscribed to Adobe’s Creative Cloud. This lets you use the software seamlessly with other Adobe tools and programs like After Effects and Stock.
Premiere Pro gives you a high degree of precision and control when using their trimming and editing tools. It also supports 4K and 8K resolutions as well as virtual reality formats.
The program also allows you to work on an uncapped number of video tracks and these can be imported from any type of source. It provides you with a lot of customisable keyboard shortcuts and contains great collaboration features as well.
Adobe Premiere Pro, like all Adobe Creative Cloud software, is constantly being updated and improved. You can either subscribe to Premiere Pro on its own, but if you want to use other Adobe Apps with it, you will save more by subscribing to Adobe’s Creative Cloud.
Adobe Premiere Elements
While Adobe Premiere Pro will be the preferred option for experienced and professional video editors, Adobe Premiere Elements is the better video editing program when it comes to beginners.
Adobe Premiere Elements is basically a simplified version of the Adobe Premiere Pro. This makes Elements an easier and more affordable option that caters to the more inexperienced video editors.
While it is more affordable, it is still a very capable software program that is packed with high-end features like audio effects, bundled soundtracks, and face detection.
Premiere Elements offers a more simple and visual approach which lets you get all the video effects you need including transitions, opacity, and so on.
You will also be able to develop a fast workflow by using their smart search functionality, video stabilisation options, and automated functions like motion tracking and smart toning.
Final Cut Pro X
Final Cut Pro X by Apple is one of the most highly capable and highly respected software programs used for professional video editing. The main issue, if there is one, for this program is that it is not available for Windows users.
However, one of the main selling points for Final Cut Pro is that it does not require a subscription. You will only have to pay for it once and that is the only payment needed.
Its features include 360 videos, HDR, and advanced tools for color correction. Final Cut Pro is optimised to get the most out of Mac systems and can be integrated nicely with other applications in the Apple ecosystem like Photos or iTunes.
For a powerful and feature-rich program, it is still very easy to use for video editors with different amounts of experience.
Professional video editors will especially love its Magnetic Timeline, wide range of effects, good organisational features, and the simple ways to include and edit audio.
Filmora by Wondershare is another solid video editing software program for video enthusiasts and those that want to get started with video editing at an affordable price.
The program has an intuitive interface that can be easy to use for video editors, regardless of their level of familiarity with the process of video editing.
There are a lot of handy built-in effects, filters, and titles designed for YouTube creators and the like. It also includes a library of royalty free sound effects and background music to give videos a stronger impact.
A recent version of Filmora has also brought a handy feature for creators and businesses that want to post on different social media platforms. Auto Reframe allows editors to instantly recreate the same video in different aspect ratios.
Filmora has a free version which includes all of the tools and features of the paid version but the edited videos will contain a watermark on them. Paying an Annual, Lifetime, or an Unlimited plan will remove this watermark.
Adobe Premiere Rush
For editors that are on the move, Adobe Premiere Rush is a great video editing program that can be used on iOS and Android devices. It makes all the most important parts of Premiere Pro available on your phone.
Premiere Rush offers a more simplified version of the interface that can be used in Adobe Premiere Pro. It has larger icons and panels that are easier to click on a touchscreen mobile device.
While it may contain less features to its desktop counterpart, editors will still get all the fundamental features needed like adding videos to the timeline by dragging and dropping and mixing in background music to a video.
It can mainly be used for making social media videos because it can be optimised for Instagram, Facebook, Snapchat, Vimeo, Twitter, and more.
You can get Premiere Rush as part of the Adobe Creative Cloud or you can subscribe to the app on its own. There is also a free starter plan that includes access to the app, unlimited free exports on mobile, and 2GB of cloud storage.
CyberLink PowerDirector 365
CyberLink PowerDirector 365 is a consumer-level video editing software program that has long been available for Windows users, and it has also been released for Apple users as well.
You can purchase the program either through a one-off purchase or by having a monthly or yearly subscription. Whichever option you choose, they will both be relatively affordable for most users.
Despite being an affordable option, PowerDirector 365 has a lot of high quality and professional video editing features. It has a 100-track timeline and has a lot of video correction and stabilisation tools.
It also includes professional effects, motion tracking, multicam editing, and easy trimming tools. You can also edit 360 videos, together with support for all the file formats you will need.
All of these different options and features may seem too complex for beginners at the start. However, if you find it to be too difficult, you can always watch video tutorials to help you get started with the program.
VideoPad has a fairly unusual feature among the best video editing software programs which is that it works on both PC’s and Mac’s. This helps broaden its appeal and reach more potential editors.
There is also a non-commercial version of VideoPad that you can download for free but it will contain some notifications which may become an annoyance for some users.
However, these notifications will not be a problem if you will buy the Home Edition for 39 USD or the Master’s Edition for 69 USD. These paid versions of the software program offer more features like unlimited audio tracks and plugins.
While VideoPad may lack the flashy appeal that other video editing programs have, it is still a rock solid choice for simple video editing.
The program can offer a lot of choice for YouTube videos ranging from 480p to 4K resolution as well as Facebook, Flickr, Dropbox, and Google Drive. It also supports the creation of 360 videos.
Once you are able to use any of these editing software programs to use the best video editing trends for your videos, you will have engaging videos that will be ahead of your competitors and that consumers will love as well.
What Does a Video Editor Do?
For a video editor, a typical day in their life may include a lot of tasks which are not immediately related to the task of video editing. Other tasks include creating treatments and crafting storyboards and developing scripts for videos.
Of course, the bulk of their work is focused on producing and editing videos for different types of platforms. They can create short-form video content for social media platforms which can be posted daily and long-form videos that require a longer time to process.
Another important task for editors is to be constantly aware of the different video editing trends which can enhance their video even more.
Along with editing, it is important for a video editor to source, create, or add animations, special effects, graphics to enhance the video visually. Editors also add accompanying music, sound effects, and sound bites to enhance the sound of the video.
Why Video Editing is an Important Part of the Video Production Process
Video editing allows you to review all of the captured footage and audio during shooting.
The video editing process gives you the opportunity to review and go over all of the content that was shot during the production stage.
While filming, it might be easy for your team to overlook certain shots or scenes you are shooting because of how fast paced the production stage can be.
The process of video editing lets the video editor and your team slow down to carefully go over everything that was shot and recorded which is available to use so that you can strategise the best way to put it all together to make a great final video output.
You are able to organize the story of your video through video editing.
The video editing stage is crucial as it is the part where you can make or break all of the work and progress you have done for your video production.
This part is where video editors will help in bringing together all of your video and audio files to create an organised and cohesive story that matches the script and storyboard that you created during pre-production.
This is also where you make big decisions about visual effects, transitions, and coloring that will work best to accompany the story of your video.
Video editing will help you finalize the creative decisions in the video.
A well-edited video project is something that has an organised story that flows properly from one scene to the next in an entertaining and logical manner.
All of the creative decisions that you and your team have conceptualized from the pre-production stage up until this stage of post-production will finally take shape when the video is edited to its final form.
The video editing stage is where you get to realize what pace you want your video to be and where you will decide how all of your shots and scenes will come together to make your video as best as it can be before releasing it to the public.
Video editing is also important in refining the sound editing of your video.
While video editing primarily focuses on fine tuning the visual parts of your video, one aspect that people may not immediately think about is how it also involves sound editing for all of the audio elements in the video.
Editing a video so that the visual scenes flow does not necessarily mean that the audio will automatically flow as well. It is crucial to check and adjust the volume levels and synchronize audio clips from the clips you are stitching together.
Sound editing is how editors can help set the mood of your video so that it can evoke the right type of emotions from your viewers.
If you are looking to work with a video production company that can provide high quality video editing services for you, then our team at fewStones can help you out.
When you work with fewStones, you will have access to a team of experienced professional video editors who are up to date with all the best video editing trends to make your videos look as great as they can be for your audience.
You can visit our website to learn more about all our different video services like live action videos, 2D animation videos, 3D animation videos, personalised videos, and live streaming videos as well. You can also get a free instant quote of our services by clicking here.
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