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watching tv advertisements

8 Best TV Advertisements to Inspire Your Creativity

TV advertisements are great at immediately catching the eye of the viewer. In just a few seconds, brands are able to grab the attention of audiences and convince you to do business with them. This is what makes them so special and creative for both consumers and businesses. TV advertisements don’t just influence our buying

video producer filming

A Day in the Life of a Video Producer

Whenever we watch videos, television shows, or movies, we always see the producers that worked on them. These video producers work hard and juggle a lot of crucial tasks during the whole process of the video’s production. However, people outside of the advertising or broadcasting industries may not be familiar with what they actually do.

tvcs digital video ads studio

TVCs vs Digital Video Ads: Which One is Best For You?

When you want to create compelling video ads for your business, you will make the important decision of choosing how to distribute it. The two primary options that you have are broadcasting these videos as TVCs or uploading these videos as digital video ads. Both of these options have their own advantages and disadvantages and

storyboard drawing

What is a Storyboard and How You Can Create One

The pre-production stage is one of the most important parts of the video production process. Making sure that things are clear during pre-production will allow you to have a smooth time during filming. One of the most crucial tasks to make everything clear is creating a storyboard. A storyboard is a tool that will make

video script on laptop

6 Essential Tips to Write a Compelling Video Script

When you want to create your own video for your business, you should know that writing a compelling video script is one of the most important parts of your pre-production and even your whole production as a whole. Establishing a script early on will make other tasks like storyboarding, filming, and editing a lot easier.

legacy video interview

All You Need to Know About Legacy Videos

What makes videos so effective and powerful is that it can have so many different uses. While we mostly associate videos with advertising or entertainment, there are more ways to make the most out of it in more meaningful ways. Legacy videos are a great example of this as they exist mostly for the purpose

professional video studio

8 Tips For a More Professional Video

Creating videos is one of the best ways to promote the products and services of your company. However, if you want to make sure that audiences will be impressed, you will have to create high-quality professional videos. Accomplishing a professional look for your videos will be more about your technique than your equipment and budget.

watching tv

7 Reasons Why TV Ads Are Still Effective in 2022

While the internet has certainly revolutionised the way we obtain information, TV continues to be a powerful marketing channel. TV ads continue to be a valuable tool for some brands, especially those who have a unique product or service. The fact that TV advertising still works speaks volumes about how powerful it is. Even though

aerial photography city

5 Aerial Photography Tips for Your Business

If you want your business to stand out from the crowd, you will need to go above and beyond for your customers. Aerial photography is one of the best photography types that is taking off right now and yet it is still overlooked as a worthwhile marketing tool in a lot of industries. This makes

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