Business headshots are vital when it comes to displaying the professionalism that you and your company have towards potential clients and partners. Can’t decide on what to wear? Check out our 7 tips on what to wear for a business headshot.
4 Reasons Why Your Company Should Hold Photoshoots For Your Business Headshots
1. A business headshot will help you convey your professionalism.
Regardless of the type of product or service your company offers, you will want to do your best to convey professionalism to all potential customers.
When customers sense your professionalism, they will be more likely to believe what you’re selling and eventually try out your offerings.
Your company can demonstrate how committed you are to being professional by having a business headshot for each employee taken by a professional photography team.
Looking professional in business headshots can help you land potential clients and even future employees who will immediately engage with your business.
2. Having business headshots will help you build trust with potential customers.
Establishing and building trust with potential customers is crucial to the success of any business. You should make all of your clients feel comfortable with their potential decision of choosing your company over your competitors.
You would not want them to feel any kind of suspicion or hesitancy before choosing you which can lead them to go to another company.
One of the best ways to establish this trust is by providing your clients with business headshots of everyone in the company.
Having a business headshot for each person shows that you are confident in their abilities and that these employees are proud members of your company.
3. Business headshots help you maintain your relevance and authenticity.
In the current online landscape, staying relevant is one of the most important goals your business should achieve to maintain any long-term success.
To stay relevant, you must do your best to be authentic since consumers want to see the people behind the brands that they love and how they contribute to their success.
Featuring all of your business headshots and keeping them updated on your website is a vital task for relevance and authenticity.
When clients want to meet up in-person with your team members, they want to see the same face that they saw online, and not just an outdated headshot or one that is heavily retouched.
4. Your company and its employees can express their personality through a business headshot.
Corporate headshots are not just used to display your professionalism, they can also be an effective way for your employees and your company as a whole to express their personality.
You should make sure that each photo will fit the image that you want your company to portray.
For example, if you are an advertising agency, it would be fine for your team to shoot in your workspace while wearing outfits that are not strictly formal as it showcases a more authentic and creative tone.
If you are a law firm, it is more appropriate for your team to wear suits so that you can communicate how professional and experienced you are.
7 Tips on What You Should Wear For a Business Headshot
1. Avoid wearing clothes that may be too casual.
Even if you are working in an industry that encourages casual clothing during working hours, or if you work from home in your PJs, you should still strongly consider choosing clothes that are slightly more formal for your corporate photos.
Wearing something that is more formal will help you appear more confident and professional which is what you should convey to the consumers who will see your photos.
What you are feeling behind the camera will have an impact on how your headshots will look, so you should try out more formal clothing options that will give you a boost of confidence.
2. Prepare multiple outfits for different occasions and clients.
Since you will interact with different types of people in your work, you may have varying clothing options for a specific setting or client.
This is especially true for consultants, salespeople, and entrepreneurs. In this case, you can prepare multiple outfits so that you can have separate business headshots for specific audiences.
This gives you more flexibility as you can have headshots that will accompany a specific brand value that some clients are looking for.
3. Avoid using older or worn-out clothing.
While you may want to use your favorite and reliable piece of clothing for your business headshot, professional cameras will easily spot any extensive wear.
Try to avoid brightly-colored clothing or knitted fabrics as they are more likely to fade or show signs of pilling after being washed which will not show up well on camera.
To ensure you look your best and that your clothes look fresh, it is safe to use newer clothing or items that can only be dry cleaned because they will not easily show any signs of wear on-camera.
4. Stick to using simple jewelry.
The best business headshots should be able to enhance all of your natural features without distracting from them. Because of this, it is a much better choice to use simple jewelry.
Sticking to simple jewelry is even more important if your headshot is cropped closely to your face. As long as you have the right hair and makeup, your jewelry should just be a final touch.
For necklaces, make sure the pendant is visible above the photo’s crop. For earrings, it is better to stick with simple metallic or gemstone studs instead of dangling or hoop earrings which can be distracting.
If you want to learn more about how to wear necklaces in business headshots, you can check out this guide: https://www.nlalorphotography.com/blog/necklace-tips-for-portraits
5. Avoid clothing that has patterns and stripes.
Even if patterns and stripes may look good as something you wear to the office daily, it is best to avoid them when you have to take your business headshots.
You should stick to solid colors and fabrics that are not distracting as some patterns may create optical illusions which need to be edited in post-production.
Also, bold stripes will distract the eyes away from the focus of the headshot which should be yourself. It is important that you keep everything tidy and simple so that all the attention should be on your face.
6. Contrast with the backdrop for the shoot.
When choosing what color you want your clothing to be for your business headshots, you should also consider the portrait backdrop for the shoot.
It is important that your color choice should contrast with your backdrop so that you and your clothing will be able to stand out in the headshot.
7. Remember that anything that shows off your personal style will work best.
One of the most important things you should remember when it comes to choosing what you will wear for your business headshot is that you should choose something that represents your personal style.
Your business headshot doesn’t need to be typical or boring if that is something that isn’t a reflection of your own personality.
When you get to wear something that suits you, it will make your personality shine and will also make your business headshot more memorable and personal as well.
As long as you consider all of these tips when choosing what you will wear to a business headshot, you will be able to achieve great results from your photos.
If you are looking for a professional photography team that can hold these professional headshot photoshoots for your company, then our team at fewStones can help you out.
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