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corporate photoshoot marketer's guide

A Marketer’s Guide to Organising a Corporate Photoshoot

A corporate photoshoot can be pretty messy if you don’t know how to organise it. Since organising these photoshoots takes a lot of time and effort, you will need to be aware of all the important factors that go into setting these up. This article will be a marketer’s guide to organising a corporate photoshoot

video camera filming

Interactive Videos: A Marketer’s Guide to Everything You Need to Know

As a professional, you should be able to quickly recognize the newest innovations in content, and especially video, because of its constantly evolving nature. Creating videos can be great, but you should always keep an eye out for newer types of video formats that are emerging. One of these emerging video formats that is gaining

portrait photography photoshoot

All You Need to Know About Portrait Photography in Singapore

What is Portrait Photography? Portrait photography shines a spotlight on people. Whether these photos are for business headshots or for family photos, portrait photos allow you to show these people at their best. Taking portrait photos in Singapore can be challenging especially if you do not have much experience doing it. There are a lot

product photo with blue background

Product Photography Singapore: How to Create Product Photos That Sell

26% of Singaporeans shop online at least once a week (Visa), the highest percentage per capita in Southeast Asia. With more and more businesses and consumers in Singapore moving to the online space, product photography is now more important than ever. It is crucial to be able to present your products or services in the

outdoor social event photo

All You Need to Know About Event Photography in Singapore

When it comes to having events in Singapore, they will usually create lasting memories that you would want to cherish for the rest of your life. Whether these are personal events like weddings or parties being celebrated with friends and family or corporate events like dinners, conferences, and seminars being attended with your colleagues, having

corporate video production

Video Advertising: Why and How People Pay Attention to Good Corporate Videos

Advertising through videos can be one the most effective ways or even the most effective way of promoting your business. With video advertising, you are able to promote all aspects of your company, from its products or services, to its values, to its employees, and its brand, and communicate all of these effectively when done

camera for live action video productions

Live Action Videos vs Animated Videos: What’s Best for Your Business?

When planning to create a video, you will have a lot of different video types to choose from but normally they will fall under two major categories: live action videos and animated videos. Your choice of video will depend on a lot of different factors you need to consider. Videos have now become an essential

youtube home

Social Media Videos for Business: Ultimate Guide to Engaging Videos

If you are not creating effective and engaging social media videos, then you will ultimately lose out to your competitors who are making their own great videos.  Videos for businesses used to be just another feature or post that was nice to have. However, because of the advancements when it comes to technology, the internet,

Video Marketing trends in Singapore 2022: Statistics, Data & Strategy

Video marketing is a great opportunity to connect, engage and build a deeper relationship with your online audience and it can also even achieve your business goals whether it is website visits, engagement, leads, conversions, and even sales. This article will be a guide to everything that you need to know about video marketing in

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